PROMO PITCH 2019

This 2018 promotional pitch for Motion, Un-conference was made as part of a class project for SCAD during the summer of 2018. The concept for this project was to create a conceptual even promotional video. This a small Motion Graphics conference where motion designers, VFX artists, filmmakers and animators get together to talk about their crafts.

 

Process Development

I wanted to elaborate more the concept of fantasy and the idea of entering a new world ready to be discover. To achieve the look i was envisioning I used macro photography of organic material likes crystals, paper and fabric to explore their textures from up close.

Color Scheme used were bright magenta and neon blue as main colors and browns, light yellows and greens to complement the scene. the tone the atmosphere of the composition is dark but not spooky with the sense of wonder.

Side by side comparison of before and after.